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	<title>Modern Musketeer Blog</title>
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		<title>Modern Musketeer Blog</title>
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		<title>The Media is Not the Message</title>
		<link>http://ctabberer.wordpress.com/2007/05/07/the-media-is-not-the-message/</link>
		<comments>http://ctabberer.wordpress.com/2007/05/07/the-media-is-not-the-message/#comments</comments>
		<pubDate>Mon, 07 May 2007 13:36:41 +0000</pubDate>
		<dc:creator>ctabberer</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://ctabberer.wordpress.com/2007/05/07/the-media-is-not-the-message/</guid>
		<description><![CDATA[This is today&#8217;s Monday Morning Memo from Roy Williams (www.mondaymorningmemo.com). Have a great week! &#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212; &#8220;I&#8217;m in the furniture business. Which media should I use?&#8221; &#8220;I&#8217;d like to target people who are afraid of the dentist. Can you recommend a good mailing list company?&#8221; &#8220;My uncle uses television ads to attract new customers and they [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=ctabberer.wordpress.com&amp;blog=897156&amp;post=30&amp;subd=ctabberer&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">Chris</media:title>
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		<title>A Special Kind of Courage</title>
		<link>http://ctabberer.wordpress.com/2007/05/02/a-special-kind-of-courage/</link>
		<comments>http://ctabberer.wordpress.com/2007/05/02/a-special-kind-of-courage/#comments</comments>
		<pubDate>Wed, 02 May 2007 15:51:21 +0000</pubDate>
		<dc:creator>ctabberer</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Chivalry]]></category>

		<guid isPermaLink="false">http://ctabberer.wordpress.com/2007/05/02/a-special-kind-of-courage/</guid>
		<description><![CDATA[This was posted on Brian Tracy&#8217;s blog at http://blogs.briantracy.com/public/item/167740. Enjoy! There are several different aspects of courage. Perhaps the most important is the courage to endure, to persist, to &#8220;hang in there&#8221; in the face of doubt, uncertainty and criticism from others. There are several different aspects of courage. Perhaps the most important is the [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=ctabberer.wordpress.com&amp;blog=897156&amp;post=29&amp;subd=ctabberer&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<title>Develop A Sense of Urgency</title>
		<link>http://ctabberer.wordpress.com/2007/04/12/develop-a-sense-of-urgency/</link>
		<comments>http://ctabberer.wordpress.com/2007/04/12/develop-a-sense-of-urgency/#comments</comments>
		<pubDate>Thu, 12 Apr 2007 22:15:25 +0000</pubDate>
		<dc:creator>ctabberer</dc:creator>
				<category><![CDATA[Business]]></category>

		<guid isPermaLink="false">http://ctabberer.wordpress.com/2007/04/12/develop-a-sense-of-urgency/</guid>
		<description><![CDATA[This was posted on Brian Tracy&#8217;s blog at http://blogs.briantracy.com/. I think these are good habits to develop to stay goal oriented and focused on what is important in your personal and professional life. &#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212; Perhaps the most outwardly identifiable quality of a high performing man or woman is &#8220;action orientation.&#8221; Take Time to Think and Plan [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=ctabberer.wordpress.com&amp;blog=897156&amp;post=28&amp;subd=ctabberer&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">Chris</media:title>
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		<title>The Seven Reasons</title>
		<link>http://ctabberer.wordpress.com/2007/04/10/the-seven-reasons/</link>
		<comments>http://ctabberer.wordpress.com/2007/04/10/the-seven-reasons/#comments</comments>
		<pubDate>Tue, 10 Apr 2007 18:54:26 +0000</pubDate>
		<dc:creator>ctabberer</dc:creator>
				<category><![CDATA[Business]]></category>

		<guid isPermaLink="false">http://ctabberer.wordpress.com/2007/04/10/the-seven-reasons/</guid>
		<description><![CDATA[Seth Godin posted this on the blog connected with his new book, The Dip. I agree with what Seth says, we are all good enough to become the best in the world at something. The thing that might take time is to figure out what that something is or better yet what you want that [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=ctabberer.wordpress.com&amp;blog=897156&amp;post=27&amp;subd=ctabberer&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">Chris</media:title>
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		<title>Drifting, Surfing, Drowning and Sailing</title>
		<link>http://ctabberer.wordpress.com/2007/04/09/drifting-surfing-drowning-and-sailing/</link>
		<comments>http://ctabberer.wordpress.com/2007/04/09/drifting-surfing-drowning-and-sailing/#comments</comments>
		<pubDate>Mon, 09 Apr 2007 15:38:50 +0000</pubDate>
		<dc:creator>ctabberer</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://ctabberer.wordpress.com/2007/04/09/drifting-surfing-drowning-and-sailing/</guid>
		<description><![CDATA[This is Roy Williams&#8217; Monday Morning Memo for Monday, April 9, 2007. I think this is very insightful on both a personal level, about us finding our direction in life, as well as a marketing level, about marketing directly to what our customers need. Great commentary from the wizard. &#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;- About 10 months ago Mike [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=ctabberer.wordpress.com&amp;blog=897156&amp;post=26&amp;subd=ctabberer&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">Chris</media:title>
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		<title>US Cable Networks Rejecting Google TV Ads&#8230;</title>
		<link>http://ctabberer.wordpress.com/2007/04/09/us-cable-network-rejecting-google-tv-ads/</link>
		<comments>http://ctabberer.wordpress.com/2007/04/09/us-cable-network-rejecting-google-tv-ads/#comments</comments>
		<pubDate>Mon, 09 Apr 2007 15:32:15 +0000</pubDate>
		<dc:creator>ctabberer</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[New Media]]></category>

		<guid isPermaLink="false">http://ctabberer.wordpress.com/2007/04/09/us-cable-network-rejecting-google-tv-ads/</guid>
		<description><![CDATA[This article, by Louise Story, was posted on www.backchannelmedia.com. It appears that maybe Google&#8217;s bright idea of selling TV ads is not so appealing to the US cable networks. &#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;- Auctions on eBay may be adored by millions of consumers around the world, but the large U.S. cable television networks have decided they want nothing to do with [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=ctabberer.wordpress.com&amp;blog=897156&amp;post=25&amp;subd=ctabberer&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/4bc67ba998c1e67dd67449a489a372a2?s=96&#38;d=identicon" medium="image">
			<media:title type="html">Chris</media:title>
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		<title>Study: Marketing, IT Must Mesh</title>
		<link>http://ctabberer.wordpress.com/2007/04/04/study-marketing-it-must-mesh/</link>
		<comments>http://ctabberer.wordpress.com/2007/04/04/study-marketing-it-must-mesh/#comments</comments>
		<pubDate>Wed, 04 Apr 2007 17:54:50 +0000</pubDate>
		<dc:creator>ctabberer</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[New Media]]></category>

		<guid isPermaLink="false">http://ctabberer.wordpress.com/2007/04/04/study-marketing-it-must-mesh/</guid>
		<description><![CDATA[This article was on adweek.com. I think that this presents an interesting paradigm for all of us in marketing to think about because without IT not only do we not have the tools we need to do our job but we cannot create the tools that our clients need to succeed in theirs. &#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;  By Joan [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=ctabberer.wordpress.com&amp;blog=897156&amp;post=24&amp;subd=ctabberer&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Chris</media:title>
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		<title>Will you give this to my Daddy?</title>
		<link>http://ctabberer.wordpress.com/2007/04/03/will-you-give-this-to-my-daddy/</link>
		<comments>http://ctabberer.wordpress.com/2007/04/03/will-you-give-this-to-my-daddy/#comments</comments>
		<pubDate>Tue, 03 Apr 2007 17:57:14 +0000</pubDate>
		<dc:creator>ctabberer</dc:creator>
				<category><![CDATA[Chivalry]]></category>

		<guid isPermaLink="false">http://ctabberer.wordpress.com/2007/04/03/will-you-give-this-to-my-daddy/</guid>
		<description><![CDATA[I don&#8217;t know if this story is actually true but the sentiment is in the right place. God bless our troops and may He keep them safe until they all come home. &#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8211; Last week I was in Atlanta, Georgia attending a conference. While I was in the airport, returning home, I heard several people [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=ctabberer.wordpress.com&amp;blog=897156&amp;post=23&amp;subd=ctabberer&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Chris</media:title>
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		<title>Google TV Ads???</title>
		<link>http://ctabberer.wordpress.com/2007/04/03/google-tv-ads/</link>
		<comments>http://ctabberer.wordpress.com/2007/04/03/google-tv-ads/#comments</comments>
		<pubDate>Tue, 03 Apr 2007 13:43:03 +0000</pubDate>
		<dc:creator>ctabberer</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[New Media]]></category>

		<guid isPermaLink="false">http://ctabberer.wordpress.com/2007/04/03/google-tv-ads/</guid>
		<description><![CDATA[This article was on TVWeek.com by Daisy Whitney. It appears that Google is going to try to adapt the auction based ad sales that was so successful for Internet sales over to the TV ad sales business. This is an interesting concept that could change the way smaller organizations look at media buying. Very interesting&#8230; [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=ctabberer.wordpress.com&amp;blog=897156&amp;post=22&amp;subd=ctabberer&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Chris</media:title>
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